We write about business design, digital strategy, user experience, research and innovations

Anything can be sold online, but not every product is easy to sell. Traditional manufacturing companies used to sell using […]

According to the report E-commerce in Poland 2022, compiled by Gemius in cooperation with Polish Internet Research and IAB Poland, […]

Whether you are working on creating an MVP of a new digital service or product, a digital implementation, or a […]

What does a good intranet mean? From experience, I know that different factors define a good intranet for the management […]

This is not a text about marketing. Nor about the value proposition. Or at least not just about that. If […]

Modern ethnographic research has its origins in cultural anthropology. The Polish anthropologist Bronislaw Malinowski convinced that it was impossible to […]

According to Microsoft research, today’s customers expect a comprehensive service across multiple channels. 59% have used 3 or more channels […]

We present marketing, business, and cultural inspirations from across the past year. Which books and articles to read, which podcasts to […]

Business design is about designing a profitable business. This can be a commercially successful product or a service. To achieve […]

Investment in the development of the digital aspect of business has not been so important, necessary, and inevitable for a […]

As many as 56 percent of medium and large companies in Poland implemented new products during the year. However, few […]

What do you associate the word experiment with? With a risky activity? Or a scientist in a cold laboratory? We […]