We carry out usability tests to determine whether a service or application is really useful. This type of UX testing will be useful when designing new solutions or functionalities and when redesigning.
- Who do we survey?
We invite current or potential users to take part in the study, who perform tasks under our supervision based on a pre-developed scenario.
- How do we conduct usability tests?
Our researchers observe the respondents’ reactions to each task and analyse any difficulties. Depending on the needs, we test sketches, product mock-ups, or the existing solution.
What do you gain by investing in usability tests?
We describe each problem identified and recommend changes that should be made. We present the results of the research and design suggestions in a report, which can later serve as a guideline for designers and business managers.
We often supplement usability tests with elements of in-depth interviews (IDI) or eye-tracking, i.e. recording the user’s gaze path.